Keep Learners Engaged with Your Video

In my last post, I discussed why it’s important to change shots in video—what I call the “Change Principle.”

In this post, let’s switch from a philosophical lens and get practical. In other words, how can we use the Change Principle to make instructional video more engaging for the learner?

If you didn’t catch this post, here’s a quick summary. Our brains are always alert to change because change represents a threat to the status quo. If nothing changes, we’re comfortable and feel a sense of control.

However, when something does change, our attention increases because we’re worried we might miss something.

CLICK HERE to read more in this post I wrote for ATD’s technology blog

Leave a Reply